Fortress Investment Group is an asset management and investment organization that has been in operation for about three decades. The entity has championed the way wealth should be managed through technological innovations that increase efficiency. Through its leadership process, Fortress has re-engineered strategies that help it to control the market despite receiving competition from other organizations around the world. The leadership of the entity has made tremendous steps towards making Fortress a world leader and a benchmark company in asset management.The first step to be implemented by the founders included forming an organization that was not based on the traditional operations of an asset management company but a firm founded on new operating strategies. These strategies included viewing customers as essential and critical members of organizational success. Therefore, the clients of the company would be treated professionally and with the dignity they deserve.
Since the beginning, Fortress Investment Group offered quality services which included service delivery and comprehensive solutions to any client who requested their services. Providing quality services made the entity to attract more customers than what other asset management entities had attracted. Currently, Fortress Group is one of the largest wealth managers concerning the customer base.The second step included targeting alternative investment opportunities and assets that other investment organizations had ignored. Through this invention, Fortress Investment Group started targeting assets that were underrated or those who were undervalued. These included old infrastructures such as buildings and railway lines.
Much of the undervalued assets that were bought by the company belonged in the transport industry. Since the assets were undervalued, the entity acquired them at discounted rates. The firm also received other holdings from different companies, especially those firms that were disposing of them due to financial challenges. Later, the management of the organization would sell the assets once they have appreciated accumulating more substantial profits that were at some instances 100% return on investment.Finally, Fortress Investment Group has demonstrated the real leadership required in any successful organization. Its three co-Principals have led the company towards reaching the great heights that it has within its 30 years of existence.